Online course «Реальність у фокусі» by Sergey Melnichenko

From the idea and the first frame to deep meanings, visual realization, and sales. Learn to create conceptual shots that will be exhibited in museums and at international exhibitions.
  • Live lectures that can be viewed in recordings
  • Analysis of students' works
  • Templates for successful letters to galleries
  • Feedback from Sergey in the chat
  • Individual feedback from Sergey
  • The best projects will participate in exhibitions in Ukraine and abroad
  • Many invited lecturers from around the world
  • Interesting and creative homework assignments and their detailed analysis
  • Duration of the course: 2.5 - 5 months depending on the chosen tariff

Start - October 2026

Enroll

Your instructor - Sergey Melnitchenko

  • Successful art photographer with 14 years of experience.

  • Founder of the school of conceptual and art photography «MYPH».

  • Member of UPHA - Ukrainian Photographic Alternative.

  • Participant in more than 150 solo and group exhibitions, fairs, and festivals worldwide.

  • Organizer and curator of more than 30 projects and exhibitions of MYPH school students works worldwide over the past 5 years.

  • Winner of national and international competitions and awards, including the “Leica Oskar Barnack Award Newcomer” in 2017 (Berlin), "Photographer of the Year" 2012, 2013 and 2016 (Kyiv, Ukraine), "Golden Camera" in 2012 (Kyiv, Ukraine). Finalist of "Krakow Photomonth", "Pinchuk Art Center Prize", "Off_Festival Bratislava 2014", "DEBUTS 2018", "Kolga Tbilisi Photo Award", "Batumi Photodays" and others.

  • Participant in "Paris Photo", "Volta Art Fair", "Photo L.A.", "Photo Basel", "Unseen fair".

  • Nominee for the Foam Paul Huf Award in 2020 and 2023. роках.

  • Since 2022, Sergey's artworks have been included in the "Alexander Tutsek-Stiftung" foundation, among the collection of leading photographers such as Nan Goldin, Ren Hang, Cao Fei, Rinko Kawauchi, Rong Rong, etc. - Munich, Germany.

  • Selected to participate in the European platform for photographers "FUTURES" in 2022.

  • Sergey's photographs are in private and public collections in the USA, Hong Kong, Ukraine, Poland, France, Germany, Belgium, Lithuania, the Czech Republic, Japan, the Netherlands, Italy, Switzerland, Norway, and others.

This course is for you if you are:

  • Beginner Photographer

    You want to enhance your skills, increase the demand for your commercial shoots, unlock your potential, and learn what art photography is and how to make money selling your creative work.

  • Experienced Photographer

    If you feel stuck and don't know how to progress, where to find ideas, want to learn to create conceptual projects, participate in global exhibitions, elevate your skills to a new level, increase income through selling your works, and become popular and in demand.

  • Creative Individual

    You have never held a camera before but you feel potential within you, are curious to try something new, see beauty and aesthetics around you, and want to learn how to capture it in photographs.

"New MYPhology" course program

  • Module 1. Introduction (4-5 sessions)

    • The mentor's journey in the world of art photography - getting to know the mentor - artist talk.
    • Getting to know course participants - analysis of their works.
    • Techniques of contemporary photography. Project thinking.

    Bonuses

    Portfolio review (analysis of each student's work).

    Access to the video presentations of Sergey's works.

    Outcome:

    Define your starting point, get motivated, and set a course towards your desired destination.

    Realization "Could I have done that before?"

  • Module 2. Basics of Photography (2 sessions)

    • Instructions on choosing a camera and working with it.
    • Shooting with natural light at any time of day.
    • Aperture. Shutter speed. ISO. Understanding their impact.
    • (The lack of) Importance of a professional camera as a tool.

    Bonus

    Lecture "Introduction to analog photo techniques, types and formats of cameras" by .

    Outcome:

    Understand all technical aspects of digital and analog photography.

  • Module 3. Formula for the Perfect Photo Project (14 sessions)

    • Photo as art.
    • Creating a meaningful photo project: from the first shot to the museum.
    • Review of current photo projects by Ukrainian and foreign authors from Europe, the USA, and Asia.
    • Author's method of selecting photos for a project.
    • Nude photography.
    • Photobook as an art object.
    • How not to ruin your black and white photography.

    Bonuses

    Lecture "Experience of working on a photo book - from concept to collaboration with a publishing house" by .

    Excursion to the Kharkiv School of Photography by .

    Artist talk "Body as a social indicator. Personal communal space and intimate monologue" by .

    Artist talk "The camera as a tool that allows you to speak" by .

    Outcome:

    Go through all stages of preparation for creating your own photo project: from idea to visual implementation and collaboration with publishers.

  • Module 4. Sell Yourself. How a Photographer's Price is Formed (3 sessions)

    • The role of iconic photo contests, fairs, and festivals in the modern world.
    • How to assess your photography and sell it for 1000 euros.
    • Dialogue as self-presentation. How to communicate correctly with collectors, galleries, and editors of leading publications.
    • How to create a proper resume and why it is important.
    • Social networks and their importance.
    • Contests that will kill your resume.
    • The photography market and types of collecting.

    Bonuses

    100+ contacts of galleries and magazines worldwide.

    Letter templates for sending to galleries, museums, and publishers.

    Lecture "Basics of Photo Printing. What you need to know about technologies, paper, and how to prepare files. Pros, cons, pitfalls" by .

    Lecture "Photography in the system of contemporary art in Poland: important events, institutions, authors, and collections" by .

    Outcome:

    Formulate the price for your photography. Understand why photography is sold and bought. Create your resume that will attract attention.

  • Module 5. Photography as NFT (5 sessions)

    • How to make your photography unique.
    • Why the value of art components increases.
    • Your name is your money.
    • The NFT market and how to enter it.

    Bonuses

    Two lectures "WTF is NFT" by .

    Artist talk by Artem Humilevsky.

    Artist talk by Tania Spasi Sohrani.

    Outcome:

    Create your first NFT collections and make your first sales.

  • Module 6. Lectures by Roman Pyatkovka (3 sessions)

    • Purism. Socio-cultural contexts in contemporary advertising photography.
    • Visual narrative. Verbal photography. Text as part of the image.
    • Genre free from rules. Artbook and photobook.

  • Module 7. "Collage as Art," 3 sessions by

    • Session 1. History and Theory
      • Collage, montage, and assemblage. What are they, and who came up with them?
      • Collage as a game with reality. Principles and techniques of collage.
      • Reviewing the works of artists: from Braque and Matisse to Kara Walker.
      • Collage and photography: from Man Ray to Veronica Hessica and Joanna Goodman.
      • Collage in practice. Tools, materials, software.
    • Practical task - Independent creation of a collage in two techniques.
    • 2 practical sessions:
      • Presentation of students' collages, exchange of experiences, and discussion.
      • Opportunities for exhibiting collage in the exhibition space.
      • Copyright and what you need to know when working with "someone else's" material.

  • Module 8. Final.

    • Analysis of final projects.
    • Course summary.
    • Graduation.
Станіслав Остроус

Станіслав Остроус

Фотограф, викладач. Працює з документальною та арт фотографією, переважно використовуючи класичний срібно-желатиновий процес. Учасник основної експозиції фестивалю «BatumiPhotoDays» (2016 – 2019) та фотосимпозіуму у Ніді (Литва). Член UPHA (Української фотоальтернативи), член MYPH. Виставлявся в Німеччині, Польщі, Литві, Кореї, Грузії, Вірменії, Україні. Шорт-лист PhotoCULT 2019. Його фотографії знаходяться у державних та приватних колекціях в Україні, Польщі, Швейцарії, Литві. Викладає фотографію у ХДАК (Харківська Державна Академія Культури).

Катя Лесів

Катя Лесів

Катя Лесів наразі живе та працює поміж Україною та Фінляндією. Отримала освіту Магістра у Національній Академії Мистецтва та Архітектури у Києві (2017). Художня практика Катерини має форму таких медіа як арт бук, фотографія, інсталяція, графіка, відео. Її особливим інтересом є експонування книги як об’єкту у просторі. Книга “Колискова 1” увійшла до топ-100 фотокниг за версією 10×10 Photobooks “How We See: Photobooks by Women”. Книга “I love you” увійшла до короткого списку Aperture PhotoBooks Award у 2022 році.

Роман Пятковка

Роман Пятковка

Представник Харківської школи фотографії. Народився у 1955 в м. Харкові. На початку 1980-х років захопився фотографією, формуючись як професіонал у спілкуванні з Борисом Михайловим, Євгеном Павловим, Олегом Мальованим, Ю. Рупіним та ін. Член Національної спілки фотохудожників України з 1989. Як послідовник Харківської Школи Фотографії зайнявся концептуальною фотографією, використовуючи в роботах її головний принцип «теорії удару». Приділяє увагу не лише естетиці зображення, а й цілісності авторського висловлення. В центрі уваги фотографа – тема приватного простору та тілесності як маркерів соціального стану.

Тарас Бичко

Тарас Бичко

Тарас Бичко працює в жанрі документальної та художньої фотографії, є куратором, викладачем та суддею різноманітних міжнародних конкурсів. Керівник фотопроектів Львівського муніципального мистецького центру з 2021 року. Фріланс фотограф з 2015 року.

Марина Бродовська

Марина Бродовська

Мисткиня із Києва. Працює із медіумом фотографії та колажами з 2008 року. Закінчила школу Віктора Марущенка, курс Романа Пятковки та школу фотографії Bird in Flight. Роботи знаходиться в приватних на музейних колекціях в Україні, Франції, Німеччині, США. Авторка двох фотокниг. Фотокнига «My dear Vira» увійшла в шортлист Aperture, Kassel Dummy Awards в 2020 році.

Олександра Осадча

Олександра Осадча

Дослідниця та кураторка. У 2008-2014 рр. навчалася на кафедрі теорії та історії мистецтв Харківської державної академії дизайну і мистецтв. У 2020-му захистила кандидатську дисертацію. Організаторка виставкових заходів у Харкові з 2008 р. З 2018-го — голова правління, кураторка Музею Харківської школи фотографії (MOKSOP). 2022-2023 — стипендіатка Бібілотеки Герціана, Інститут історії мистецтва Макса Планка (Рим, Італія). Авторка наукових публікацій з сучасного українського мистецтва.

Олександра Осадча

Ілля Жекалов

Засновник і креативний директор арт видавництва RED ZET. Видавництво співпрацює з книгарнями і галереями Photo Eye в США, Plac Art Photo у Франції, Yogurt Magazine в Італії, Kominek Gallery, Kreis Galerie, Brunsbüttel Stadtgalerie, Pasinger Fabrik в Німеччині. RED ZET також курує, займається виготовленням та інсталяцією фотовиставок в Україні та Європі. Є багаторічним партнером фестивалю Odesa Photo days.

Олександра Осадча

Яна Григоренко

Художниця, NFT менторка. Народилась в 1988 році в Білій Церкві (Україна). Художню практику розпочала у Києві у 2019 році, де наразі проживає та працює. Членкиня Ukrainian Women Photographers Organization та MYPH. Кураторка NFT- проектів зі спеціалізацією в українській жіночій фотографії. Виставлялась в США, Франції, Німечині, Норвегії, Південній Кореї, Литві, Угорщині, Польщі, Україні. Fresh Eyes Talent 2022 (GUP Magazine).

Ірина Антонець

Ірина Антонець

Ірина Антонець, учасниця колективу MYPH, історикиня мистецтва, кураторка, дослідниця українського і світового сучасного мистецтва і фотографії. В лекції розглянемо досвід дружньої держави в процесах інституціоналізації фотографічного медіуму як повноцінного виду мистецтва. Розглянемо актуальні регулярні події, в фокусі яких знаходиться фотографія. Ознайомимося з провідними авторами і колекціями, а також інституціями, які від початку повномасштабного вторгнення росії в Україну надали підтримку та налагодили активну співпрацю з українськими митцями.

Choose your format

  • Basic

    Standard tariff without feedback

    • Modules 1-3, 8
    • Access to all materials for 2 months after the course completion
    • Communication in the chat of your tariff and in the general chat of all students
    • Opportunity to receive feedback from Sergey in the chats
    • Bonuses and additional materials
    • Analysis of each student's work
    • Certificate
    Course cost now: 20 300 uah Course cost from September 1: 20 300 uah
    Reserve your spot
  • Premium

    Deep immersion

    • Modules 1-6, 8
    • Access to all materials for 4 months after the course completion
    • Communication in the chat of your tariff and in the general chat of all students
    • Opportunity to receive feedback from Sergey in the general chat
    • Opportunity to receive feedback from Sergey personally
    • Bonuses and additional materials
    • Interesting and creative homework assignments and their detailed analysis
    • Analysis of each student's work
    • Additional lectures from invited well-known lecturers from around the world
    • Certificate

    For the best projects:

    • Possibility of a personal exhibition in the virtual gallery "BAROQUE"
    • Collaboration with the online publication "ZABORONA"
    • Opportunity to participate in MYPH exhibitions and publications during the course
    • Opportunity to participate in NFT collections by MYPH during the course

    • A selection of 3 contemporary photography books from our school's partner - the Fotoplenka.in.ua store

    • Printing and framing of photos sized 60x40 cm from our partners VS Print

    Course cost now: 27 300 uah Course cost from September 1: 27 300 uah
    Reserve your spot
  • Vip

    Maximum result

    • Modules 1-8
    • Access to all materials for 6 months after the course completion
    • Communication in the chat of your tariff and in the general chat of all students
    • Opportunity to receive feedback from Sergey in the general chat
    • Opportunity to receive feedback from Sergey personally
    • Bonuses and additional materials
    • Interesting and creative homework assignments and their detailed analysis
    • Analysis of each student's work
    • Additional lectures from invited well-known lecturers from around the world
    • Certificate

    For the best projects:

    • Portfolio review with the founder of the "Vasli Souza" gallery, Rasmus Vasli (Oslo, Norway)
    • Full packaging of the NFT account
    • Possibility of a personal exhibition in the virtual gallery "BAROQUE"
    • Collaboration with the online publication "ZABORONA"
    • Opportunity to participate in MYPH exhibitions and publications during the course
    • Opportunity to participate in NFT collections by MYPH during the course

    • A selection of 5 contemporary photography books from our school's partner - the Fotoplenka.in.ua store

    • Printing and framing of photos sized 60x40 cm from our partners VS Print

    • Catalog publication
    • MYPH-Assistance - Professional submission of your project applications to international competitions for 2 months.
    Course cost now: 39 900 uah Course cost from September 1: 39 900 uah
    Reserve your spot

Additional information about the course

Course duration: 2,5 - 5 months depending on the chosen tariff
Course start date: October 2026

The number of places in the course is limited.

Reserve your spot at the current price now - 1000 UAH

Reserve Your Spot

Trusted payment by installments is available:

50% - before the start of the course, and 50% - 2 weeks after the start of the course.

To make a payment in installments: Choose the most suitable tariff for you, click the Reserve Your Spot button, and our managers will contact you!

Bonus for those who pay the full amount before the course starts:

Signed print from Sergiy Melnychenko. The book "MYPH".
sertyficate Myph

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FAQ

  • How long does the course last?

    The duration depends on the tariff: minimum - 2.5 months, maximum - 5 months.

  • If I am a complete beginner, will this course be suitable for me?

    Yes, it will be perfect for you. I always say that creative potential exists in everyone, and I will help you to unlock it.

  • I don't have a camera; can I still take the course?

    Yes, you can take the course without a camera. The main things you need are your hands and the work of your imagination.

  • Why do I need to enroll in the course right now?

    The spots in the course are limited, especially for the "VIP" and "Premium" tariffs, which offer numerous bonuses and feedback from me and other lecturers.

  • I really want to take the course, but I currently don't have the means. What should I do?

    If you currently can't afford the full cost, you can reserve a spot at the current price and take advantage of the "Trust payment in installments" option.

  • If I've taken your course before, is it worth attending this one?

    Yes, our courses are constantly updated and differ from previous ones. We expand the range of information, add new lecturers, and provide pleasant bonuses. Plus, each time, you'll get new ideas for successful projects.